Search Engine Optimization (SEO) is the highest return on investment in the digital marketing era. Local smartphone searches lead 50% of mobile users to visit stores within one day (Google, 2018). In 2016 alone, SEO yielded a 15% lead to close conversion rate. With the drastic improvements of online search engines, 2019 can be expected to massively increase conversion rates over the next few years.
The complexities of search engine optimization often leave business owners in a rut. Failure to adapt to the new age marketing method has businesses going bankrupt.
Professional SEO services can lift your spirits as well as your capital. Failure to rank on search engines such as Google, Bing and Yahoo is detrimental to your businesses brand.
Incredible Foresight brings professional and affordable digital marketing services to the Palm Beach County area, while also gaining recognition in the overall state of Florida.
24/7 Customer Support because we value your time. If you have any questions, comments, or concerns, reach out to our specialists and we will guide you.
Ever wonder what your competition is up to online? Our Google certified analysts can answer that for you. By using our specialized skills, we can target any one of your competitions and help you out rank by using analyzed SEO tactics.
By using proven website analytics, we will provide a full website audit to help you improve your online rankings. Through on-page analytics, we can drastically increase your lead rates instantly.
We provide only white-hat SEO tactics that will put you ahead of all competition. By creating a link portfolio, your company will be ranking in no time!
Incredible Foresight is a full-service, one-stop-shop for all digital marketing needs. We understand each client’s needs are very unique and we strive to offer individual services at the request of every client. We have studied, taught, and experienced the digital marketing world as it is today and we know that it will continue to change over time.
We do not back down from challenges. We only thrive when we are faced with change. Our team of dedicated professionals provide competitive and exclusive search engine optimization, social media marketing, authoritative content, and press release services that you will only find at Incredible Foresight.
Our Florida SEO specialists increase your businesses brand and overall profit through search engine online and offline rankings.
The marketing world has changed and it is important to adapt to the 21st century's sales methods. Lead generation targets potential customers and cultivates lasting relationships through online presence and awareness.
Through unique content creation (including videos, blogs, and social media posts), our team will capture interest in your products and services by appealing to the masses in a creative and genuine campaign strategy. Visit our Content Creation Agency page for more information.
“Build a better mousetrap, and the world will beat a path to your door” -Ralph Waldo Emerson said that in the 18th century. As the comic illustrates, there was a belief that if you created a superior product or service, the world would “beat a path to your door.”
Not so today.
August 2018 market-research group Nielsen found that “American adults spend more than 11 hours per day watching, reading, listening to or simply interacting with media.” “That’s up from 9.5 hours just four years ago (in 2014).” Safe to say the modern consumer is distracted.
Safe to say your superior product, service, or mousetrap will not be noticed. Luckily, you can learn to play the game and figure out how to best market your mousetrap. The current marketplace features an endless variety of vendors, apps, and market niche platforms – all hosted online, all humming with activity. If you’re ready to catch more customers you have to first learn how to compete in all that noise.
More time online, yet smaller attention spans. The new age of marketing has companies competing for eyeballs in an age of starved attention spans and louder ads formats.
Research from Microsoft in 2015 found that “in 2000 the human attention span was 12 seconds long.” In 2015 it shrunk to just 8-seconds long. Investing into one’s content marketing and social media strategies is as just important as designing a memorable brand identity that communicates well with customers.
In the modern era where brands and individuals have become “brandividuals” – a nod to “Brad” and “Angelina” becoming Hollywood’s beloved power couple – more than 50% of Internet users say they follow some sort of celebrity or influencer account on social media (BrizFeel, 2018).
Social media has leveled the playing field. This has enabled little mom and pop shops to achieve internet fame – even if only for a moment. That moment of internet fame is what each business strives for and hopes to achieve. It can represent a huge turning point for a business, far beyond what one can do by repeating the process of referral building; growing but never scaling.
“American adults spend more than 11 hours per day watching, reading, listening to or simply interacting with media.” -Nielsen, Aug. 2018
In other news, “Google claims its voice recognition accuracy is now at 92%.” (Campaign, 2017.)
Moving into 2020, we can attempt to see these changes.
Marketers will leverage app data to paint precise targets on customers. Competitor analysis (with tools like SpyFu, SEMRush) will allow companies to proactively survey the battlefield and prepare their plan in advance, such as an upcoming holiday sale. Free analytics platforms will allow brands to gather data on customer demographics. Smart players will make the most of their marketing dollars, paying the least for customer acquisition, campaign management, or performance marketing. Smaller players will need to spend more momentum ramping up to the entrenched positions of existing market leaders.
While businesses deal with the ramifications of robotics, machine learning, and A.I. individuals will see greater disposable income, more free time, a greater number of flexible jobs (spent hunched over the computer, maintaining the technological infrastructure). Socially, we all wish to be informed. We all wish to know the latest social details, the most useful gossip. Where do we turn? To the newspapers?
Not so, says Forbes.
Facebook Ad revenue in the US will surpass total print ad spending by 2019. (Source: Forbes, 2018). You read that right. Facebook to be bigger than all of print advertising by 2019. How big is Facebook really? Should it be a part of your social media budgeting efforts? Read on -> to Social Media Marketing